Kenya
Contract
Full time
JOB DESCRIPTION – BUSINESS COACH
|
Job Title |
Business Coach - Marsabit |
|
Program |
CASHA Project |
|
Reports to |
Cluster Lead |
|
Contract Duration |
One Year, with possible Renewal |
|
Locations |
Marsabit |
1. ABOUT BOMA
BOMA is a non-profit organization founded in 2006, with a vision to end extreme poverty in Africa’s drylands. We are driven by our mission to provide the people and governments of Africa Drylands with adapted economic inclusion programs that significantly reduce extreme poverty rates and enhance their ability to withstand multiple crises. This is achieved through the BOMA context-adaptive Rural Entrepreneur Access Project (REAP) graduation model designed to economically empower women, youth and refugees by equipping them with the skills, resources and linkages necessary to achieve sustainable livelihoods.
To date, BOMA has transformed the lives of over 1 million women, youth and refugees, focusing on last-mile communities most vulnerable to climate change and systemic shocks. By leveraging a tech-enabled, data-driven, and participant-centered approach, BOMA ensures measurable, scalable, and lasting impact.
Read more about BOMA here
2. Project Overview
BOMA is implementing a 5-year project, “Creating Shared Value with Young People in the Livestock Sector (CASHA) Project,” designed to transform the livelihoods of 300,000 youth and women across 15 Arid and Semi-Arid Land (ASAL) counties by unlocking opportunities in livestock and agri-related value chains. The project will enhance the competitiveness and inclusivity of these sectors by equipping young women and men with relevant skills, knowledge, and capacities to access dignified employment, establish sustainable enterprises, and participate meaningfully in value chains. Through strengthened market linkages, improved access to finance and investment opportunities, promotion of gender equity, and adoption of climate-smart livestock practices, the program seeks to foster resilient livelihoods while contributing to inclusive economic growth.
The 15 target counties are organized into four clusters: North Eastern Cluster (Mandera, Garissa, Wajir, Tana River, Kitui); Upper Eastern Cluster (Isiolo, Marsabit, Samburu, Laikipia); Lower Eastern Cluster (Kajiado, Makueni, Taita Taveta); and North Rift Cluster (Turkana, West Pokot, Baringo). The implementation will include working with refugees in Kakuma and Dadaab. Within these geographies, CASHA will address systemic challenges such as gender inequality, limited financial inclusion, weak market access, and climate vulnerability. The project will leverage a Challenge Fund, strategic capacity building, and innovative partnerships to ensure that youth and women are empowered as key drivers of transformation in livestock and agri-related systems.
2. JOB SUMMARY
The Business Coach will be responsible for delivering hands-on enterprise development support to young women and men participants engaged in livestock and agri-related value chains. Using both the REAP Graduation Model and a Market Systems Development approach, the Business Coach will lead in participant targeting and selection, training, business mentorship and coaching, grant management, group savings and loaning linkages to markets and financial institutions to enable participants build viable, scalable, and resilient enterprises. He/She will work closely with consortium partners and technical experts for participants to access technical skills and support required in growing their businesses.
This role is highly field-based and requires strong technical understanding of livestock/agri-business, financial inclusion, value chain development, private sector engagement, and youth-focused coaching.
The Business Coach will ensure participants acquire the practical knowledge, resources, and linkages needed to access markets, increase incomes, and sustainably grow their enterprises.
Responsibilities
3. TASKS AND RESPONSIBILITIES
3.1. Participant Selection, Training & Enterprise Coaching
3.1.1. Lead in participant identification and onboarding using the program selection criteria.
3.1.2. Collaborate with training and curriculum development staff to customize training content to align with market demand, context relevance and participants’ needs
3.1.3. Deliver structured business training and coaching using the REAP model, integrating climate action and gender-responsive approaches.
3.1.4. Conduct enterprise assessments and develop tailored coaching plans for individual entrepreneurs, groups, and MSMEs.
3.1.5. Provide coaching support to participants to identify, establish, grow and manage viable livestock and agri-enterprises.
3.1.6. Provide participants with technical skills to adopt of climate-smart livestock and agri-business practices.
3.2. Market Systems & Value Chain Development
3.2.1. Conduct value chain and market systems analyses to identify constraints and opportunities.
3.2.2. Identify and conduct linkages with off-takers, processors, traders, aggregators, financial institutions, input providers, and other ecosystem actors.
3.2.3. Promote inclusive, youth- and women-friendly business models within livestock and agri-markets.
3.2.4. Identify and establish aggregation initiatives with cooperatives, market and producer groups, private sector, county government and business networks to strengthen market access.
3.3. Business Development Services & Financial Inclusion
3.3.1. Guide participants to develop business models, financial planning, cost analysis, and cashflow management for their businesses
3.3.2. Strengthen participants access to savings, loans, digital finance, insurance, and other formal and informal financial services including grant funds and government affirmative action funds
3.3.3. Take lead in the formation, strengthening, and training of VSLAs, including registration, financial literacy, life skills , mental health and psychosocial skills
3.3.4. Guide participants to develop viable business plans and apply for the Challenge Fund grant.
3.3.5. Monitor effective utilization of Challenge Fund grants.
3.4. Technical Assistance & Capacity Building
3.4.1. Ensure quality delivery of the program outcomes with accountability in time, on budget and within the scope
3.4.2. Deliver training on entrepreneurship, marketing, sales, livestock and agri-enterprise management, and business growth strategies.
3.4.3. Facilitate monthly mentorship sessions with business groups and savings groups.
3.4.4. Collaborate with county governments, TVETs, research institutions, and private sector actors to unlock technical skills, markets, and employment opportunities.
3.5. Monitoring, Learning & Reporting
3.5.1. Collect high-quality data in line with M&E protocols and maintain business/VSLA KPIs.
3.5.2. Utilize assigned digital tools for data capture (tablets, digital forms, Salesforce).
3.5.3. Participate in weekly/monthly/quarterly review meetings and contribute data insights.
3.5.4. Document success stories, lessons learned, adaptations, and emerging market insights.
3.5.5. Maintain all assigned tools, including motorcycles and tablets.
Requirements
4. QUALIFICATION AND EXPERIENCE
4.1. Minimum Academic Requirements
4.1.1. Bachelor’s degree in Business, Agribusiness, Agriculture, Livestock Production, Economics, Entrepreneurship, Rural Development, or related fields.
4.2. Experience
4.2.1. Prior 3-5 years of work experience in the Livestock and agri-related value chain development within ASALs.
4.2.2. Business coaching, MSME support, or Business Development Services (BDS).
4.2.3. Market Systems Development (MSD/M4P).
4.2.4. Working with youth, women, refugees, pastoralist and agro-pastoral communities.
4.2.5. Building market and financial linkages with private sector actors.
4.3. Additional Required Competencies
4.3.1. Strong coaching and mentorship skills.
4.3.2. Understanding of market dynamics, enterprise growth strategies, and financial literacy.
4.3.3. Experience in data collection, analysis, and insight generation.
4.3.4. Excellent communication, interpersonal, and conflict resolution skills.
4.3.5. Ability to ride a motorcycle with a valid A1/A2 license.
4.3.6. Basic digital literacy (mobile data collection, MS Office; Salesforce is an added advantage).
4.3.7. Ability to work independently in remote field environments.
4.3.8. MUST be a resident of respective Counties and speak one local language of the county identified in the application out of the 15 counties in which CASHA project is being implemented.
5. HOW TO APPLY:
This is a full-time field-based position in Marsabit County. Occasionally, the staff will be required to travels to the cluster offices.
Interested and suitable qualified candidates to submit their application, through BOMA’s recruitment portal on FlairHR .
Applications must indicate exact location and county where you reside and submit applications on/by 13th February 2026. Late applications will not be considered.
While we thank all applicants for expressing interest in the role, please note that only shortlisted candidates will be contacted.
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